Howard Frederick

Professor of Innovation & Entrepreneurship

We are going through huge changes in the global economy and in planetary sustainability. Entrepreneurs love change and use their enterprising spirits to take advantage of the "Business of Climate Change". For nine years, a Labour government has invested with some success in innovation to increase the number of commercialisable innovations but did nothing to increase the supply of high-horizon entrepreneurs to take those innovations to the global market. Now we have a government that is sympathetic to driving up New Zealand's high-aspiration entrepreneurial potential. GEW sounds a clarion call to New Zealanders to heed the message: "Eco-preneurship is the key to protecting the planet, alleviating poverty and driving up living standards around the world".

 

Howard is the winner (May 2007) of the Australian Award for Excellence in Educational Publishing for his latest textbook "Entrepreneurship: Theory Process Practice" (co-authored with Donald F. Kuratko), which is now used in 32 Australian universities and in 16 Asia-Pacific markets under Cengage.  The Mandarin edition is in preparation by China Renmin University Press and Cengage Learning Asia and will appear in December 2008.  The Renmin University of China Press http://www.crup.com.cn/main/index.cfm is one of the most famous Chinese publishers and the first university press in China to publish a large number of academic works in social sciences. The second edition is also in preparation and will entirely "environmentalise" the content with the motto "Entrepreneurship as if the planet mattered".